Case Study:

Elene Beauty

Client Background

Elene Beauty is a beauty salon that specializes in providing a range of beauty services including nails, eyebrow embroidery, and facials. As a growing-SME with an established pool of clients, Elene Beauty knew the importance of having a strong brand and, how an aesthetically pleasing social media presence is able to influence client retention and attract new clients.

Project Overview

Hust partnered with Elene Beauty to help them with their digital marketing efforts. Hust matched Elene Beauty with a talented student who had experience in social media management and design.

The student worked closely with Elene Beauty to develop a social media strategy that included creating aesthetically pleasing designs, copywriting, and creating captions to influence conversions.

Challenges & Solutions

Elene Beauty had previous bad experiences working with digital marketing and creative agencies that charged high prices but delivered low-quality output. By leveraging Hust's platform, Elene Beauty was able to access talented students who provided high-quality work at an affordable price.

The student worked closely with Elene Beauty to develop a social media strategy that aligned with their business goals.

Tangible Outcomes

The project conducted by Hust and Elene Beauty provided tangible outcomes that helped them establish a strong social media presence. The project resulted in the following tangible outcomes:



  • Elene Beauty's social media following increased significantly
  • The social media strategy developed by Hust and the student team led to increased conversions
  • The high-quality designs and captions developed by the student team helped establish a consistent brand image for Elene Beauty
  • The project was also a success for the student team. They gained valuable real-world experience and were able to add a high-profile project to their portfolio.

    Conclusion

    Hust's platform helped Elene Beauty establish a strong social media presence that led to increased conversions. By matching Elene Beauty with a talented student who had the necessary skills, they were able to access high-quality work at an affordable price.

    Young Chambers

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